Your marketing system and your team are the two assets that have the most direct effect on the growth and success any business. In dentistry, many practice owners are spending thousands of dollars on marketing, and in the end many come to realize that their marketing effort is ineffective and they are wasting their money. There are many ways an owner can market for their practice. Some are more effective than others. In this presentation, you will learn how to effectively market your practice and get more new patients without WASTING your hard-earned dollars on marketing. 

. Learn how to build your online reputation and position your business as “the” practice to go for dental care 

. Know how to empower your team to inspire your patients to become your greatest marketing asset

. Learn the most effective ways to create social proof for your practice, and attract new patients to your practice 24/7

. Know when and how to ask for referrals

. Bonus: You will learn creative strategies that you can market to other businesses’ customers, clients or patients for free.  

This course will teach steps to help you grow your practice. Attendees will learn key systems that top producing practices use to increase efficiency, productivity and profitability. Sandy will teach you how to systemize your practice, so you will know things are getting done. You will learn how to diagnosis undetected system failures that if left unexposed, could be costly to the practice. 

. Learn ways to uncover missed opportunities

. Discover systems that will give more control and prediction

. Expose blind spots in the practice 

. Learn ways to reduce stress 

Too many dentists try to decide where they want to go without actually understanding where they are.  This will be a workshop where you the audience bring pre-requested data and explore exactly what  your practice numbers mean, and how they will affect where you would like to go.  We will explore every facet of the Business of Dentistry in fast paced, nothing but meat presentation with very specific instructions for your unique practice.  

Learning Objectives  

By bringing your Growth Analysis Spread Sheet that we supply along with a copy of one weeks schedule and a year to date Profit and Loss statement you will:

.  Know exactly where your practice metrics fit when compared to benchmarks of a Super General Dental Practice.

.  Take the knowledge you learn and immediately be able to affect change in your practice by knowing where you need to go.

.  Have the equivalent of an MBA's understanding of the business of Dentistry.

.  A confidence through competence that only the top 1% of dental practices  have.

.  The power to create the practice you always thought you would have.

Topic: Social Media Marketing for Dentists 

Topic: Incorporating Implant And PRP/PRF into the practice - Practically and Profitably

In the last 10 years implant dentistry has evolved from a relatively rare, costly and specialized procedure, into an increasingly commonplace treatment planning solution. More and more, dentists are coming to realize the advantages of offering implant placement in their home office rather than outsourcing the case. Additionally, general practitioners are also learning the benefits of including platelet-rich plasma (PRP) (and its many derivatives) in implant placement and socket grafting.

 

This course identifies the key steps necessary for dental practice owners/managers to incorporate implant placement and PRP in their dental practice, and to do so in a way that generates the maximum profit, with the least amount of stress and time.

. Thorough evaluation of implant placement and armamentarium required for treatment

. Overview of PRP/PRF and its many derivatives, as well as a discussion of its all-natural healing properties

. Discussion of overhead costs and implant/PRP implementation

. Patient selection Dos and Don’t’s for determining the ideal patient

. Multi-point checklist for financial year-end review of dental practice management successLecture Objectives

Topic: Understanding Asset Protection

Course Learning Objective

Learn what tools are available to more effectively shield yourself from the effects of any lawsuit by protecting your personal wealth.

• History of asset protection in the United States and abroad

• Understanding which assets are/are not exempt under state and federal law

• Identifying and understanding different types of risk

• How to protect real estate and other physical assets

• How to protect securities and other liquid assets

• The difference between domestic and offshore trusts

• Understanding today’s legal asset protection tools:

      o The Limited Liability Company

      o The Family Limited Partnership

      o The Asset Protection Trust

Simple and practical steps to understanding the Insurance Game and how you can Win. Learn to improve reimbursement and your relationship with patients. Change dealing with insurance from a nightmare to just a mild annoyance.  

.Help the dentist and team to better understand insurance in an effort to make your life smoother and more profitable.

.Learn how to play the insurance game to your and the patient’s benefit

.Learn how to avoid the most common insurance issues

.How to get paid consistently on crowns and SRPs

.Learn how to offer upgraded services in-network

This fast paced presentation will inspire and move the audience to ACTION. Attendees will develop CLARITY of values and purpose, learn how to maximize PRODUCTIVITY, and create INFLUENCE in leadership, referral, and marketing.

Attendees will be able to:

. Create 90 days plan of action to move towards their next milestone

. Understand leadership ,accountability, and leverage to accelerate practice growth

. Implement one marketing system to increase practice profits

The Greater Vision is more than applying technologies and strategies for success.  At its heart, it’s a continuing commitment to improving your human relations skills. Not everyone can “fill up a room” or command all three of the famous Roman orator’s Cicero’s purposes for speech, “to inform, persuade, and entertain.” The primal heartbeat of all human relations is connecting and reflecting first, to your personal story – and then, listening and connecting to others. Who are the people who inspired you the most - and why?  What are your greatest fears? What are your real dreams, and why? Reflecting on and drawing inspiration from your own story is foundational to human relations skills.   You will find ways previously unimagined in seeing your own story in others’, even if you come from entirely different backgrounds.  You will be inspired to reach out more and more; not to only to your patients and your staff, but your family and the greater community.  

  Learning Objectives              

. The Power of Personal Narrative in relating to patients

. Understanding how you become the Author of your own Future

. Connecting your patients, your profession and your own personal value system

. How your own greater vision creates a more vital community 

Topic: Creating a Culture of Effective Communication to Take Your Business To The Next Level. 

This course will teach key components in communication that may be missing from your practice to take your business to that next level. Trish will teach you how to communicate to patients and our team members in front of the patients to increase your productivity. You will learn that your words may be sabotaging your efforts without even knowing it.

. How to truly convert the caller to an appointment that is real and dependable

. Barriers we create that cost you thousands of dollars

. What not to say, sabotaging the diagnosed treatment with our own words

Topic: Sell Me This $10,000 Crown in 40 Minutes - The Ethical Way of The Wolf to Get Your Case Acceptance Over 90%.

In this course, you will learn the strategies to predictably increase your case acceptance in an ethical way. You and your team will be able to apply these strategies in your practice the next day and boost your production to the next level. 

. Learn and understand people’s buying habits

. Learn how to overcome the 4 main objections 

. Learn how to properly utilize technology for case presentation 

. Understand the power of charisma